Why Charleston, Atlanta & Tampa Remain Top Markets for Apartment Investment

Introduction

When we choose a market for acquisition, we look beyond the headlines. We focus on underlying trends, including job growth, rental supply, and affordability gaps. And according to the latest Q3 2025 CoStar reports, the three regions where Faris Capital Partners is actively investing—Charleston, Atlanta, and Tampa—are exactly where investors want to be right now.

Here’s why these markets remain standout performers in today’s multifamily landscape.

Charleston: Steady, Stable, and Undersupplied

Charleston has long been a favorite for renters and investors alike. According to CoStar:

➤ Vacancy has stabilized at ~9%, with supply growth slowing substantially.
➤ Effective rents are rising again after weathering the 2023–24 delivery wave.
➤ Population growth continues across the metro, driven by job creation in aerospace, port logistics, and healthcare.
➤ New construction has slowed by 40% YoY, limiting future competition.

Charleston is one of those rare markets where rent growth outpaces wage growth, signaling strong demand and upside potential—especially in value-add Class B/C properties.

Atlanta: Demand Returns with a Vengeance

Atlanta absorbed a massive wave of deliveries in 2023—but unlike many metros, it has turned the corner quickly.

Highlights from the report:

➤ Vacancy has declined by over 100 bps in the last 12 months.
➤ Job growth remains robust, especially in tech, fintech, and logistics.
➤ Effective rents are back in positive territory, driven by strong lease-up velocity.
➤ Urban submarkets like Midtown and Buckhead are once again leading in absorption.

Atlanta’s affordability relative to coastal markets continues to draw both renters and employers—making it one of the most investable large metros in the U.S.

Tampa: Tight Supply, Long-Term Growth

If you’re looking for a Florida market that’s firing on all cylinders—Tampa might be your best bet.

According to CoStar:

➤ New starts are at a multi-year low, down significantly from 2022 highs.
➤ Annual rent growth remains positive, especially in suburban submarkets.
➤ Household formation is outpacing unit deliveries, driving rental demand.
➤ Cap rates are stabilizing, and investor interest remains high.

Tampa also continues to benefit from in-migration from the Northeast and Midwest, as well as a steady pipeline of corporate relocations and medical/tech sector expansions.

What This Means for Our Investors

We’ve chosen to invest in these three markets because:

✅ They combine strong rent fundamentals with business and landlord-friendly laws
✅ New construction is slowing, creating scarcity for renters
✅ Our assets are acquired well below replacement cost, allowing us to operate profitably while remaining affordable

And most importantly, they offer resilience and upside in an otherwise uncertain macro environment.

Looking Ahead

Faris Capital Partners currently has two value-add multifamily opportunities open for investment in these exact markets.

These assets are:

✅ Cash-flowing on day one
✅ Underwritten for conservative rent growth
✅ Strategically renovated to improve tenant experience and NOI
✅ Available to Canadian and U.S. investors alike

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Final Thought

Markets like Charleston, Atlanta, and Tampa don’t just survive—they thrive when the national market flattens. And that’s where we want your capital working.

Source: CoStar Multifamily Market Reports, August 2025